The Challenge
Open-ended questions provide valuable insights. Yet, many responses remain vague, imprecise, or break off at crucial points. How can we effectively deepen these answers during the interview without being suggestive, and achieve genuine depth?
How it works
OPEN|MINER generates dynamic follow-up questions in real-time. The tool analyzes the original question, the given answer, and the desired direction. Based on this, it formulates a precise follow-up that captures and consistently advances the respondent's thought. The follow-ups adapt to language, context, and tone. In case of unclear or contradictory information, OPEN|MINER responds flexibly and seeks clarification without introducing new or irrelevant topics.
The tool demonstrates its strengths particularly in online surveys and operates just as confidently in CATI interviews. The follow-ups are generated instantly, the conversation flow remains natural, and processing is secure and GDPR-compliant.
The tool demonstrates its strengths particularly in online surveys and operates just as confidently in CATI interviews. The follow-ups are generated instantly, the conversation flow remains natural, and processing is secure and GDPR-compliant.
In-depth
OPEN|MINER is based on current large language models that we regularly update and fine-tune. Precise survey parameters control which topics should be explored in depth. The tool is fully integrated into our quantitative study systems. The analysis remains of high qualitative standard because the queries are dynamically generated, revealing individual nuances. OPEN|MINER combines modern AI technology with methodological precision.
Your Advantage
- Deeper Insights from Open Responses
OPEN|MINER instantly enriches responses and reveals background information often missing in traditional surveys.
- Ask Precisely and Contextually
Follow-up questions are based on the actual response and the desired direction.
- Lightning Fast and Unobtrusive
The tool responds quickly and seamlessly generates the next follow-up. The conversation flow remains natural.
- Versatile Application
Ideal for niche target groups, complex specialist topics, or wide-ranging consumer surveys. The language adapts automatically.
- Secure Integration of Modern Technology
Data processing is secure, GDPR-compliant, and robustly integrated into our systems.
What Professionals & Participants Say
"Simply overwhelming how deeply and how detailed we were able to explore the emotional profile of our brands."
(A. Samplewoman - Marketing Manager at XYZ AG)
"That was a completely different, very interesting kind of survey. I like it!"
(Participant in a study on OTC brands)
(A. Samplewoman - Marketing Manager at XYZ AG)
"That was a completely different, very interesting kind of survey. I like it!"
(Participant in a study on OTC brands)
Areas of Application
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