Blog

Measure how the customer relates to a brand

How does the customer relate to my brand?

BRAND|GRAPH provides an unbiased, multifaceted and standardized measurement of brand relationships using the intuitive “language” of structural constellations - position and viewing ...


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German opinion: artificial intelligence should not replace doctors

International survey reveals ambiguous attitudes

Humans preferred: 43 per cent of Germans do not want artificial intelligence (AI) to replace doctors. A similar amount of people in Germany would never use apps such as fitness trackers due to their ...


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Why P+M?

CLARITY

The complexity of our world is constantly increasing. In this context, we lay down the facts for you in a nutshell. We demonstrate what really matters. As our customer, we provide you with authentic insights into the lives and minds of your target audience. By offering you relevant data, deeper analyses, and sound advice, we give fresh impetus to the next steps of your professional journey.

RELIABILITY

We shall never forget that we are researchers devoted to science and precision. As our customer, you can always rely on our work. We assume responsibility beyond the project, aiming at making you sustainably successful.

INSPIRATION

The aspects of daily life are changing faster than ever. This poses challenges, but presents opportunities as well. We will facilitate your change processes by providing knowledge, stimuli, and creativity.

International

The whole world is our playing field

We provide services for all disciplines, irrespective of national borders. Produkt + Markt is the exclusive representative of Germany in the World Independent Network of Market Research (WIN), which currently has about 50 member states. For you, this means worldwide market research with one key contact in your language as well as international inspiration and expertise for your projects.
WIN

Solutions and services

Creation

Success goes beyond reducing risk. Engage your customers and employees to create new opportunities.
best practice

Attitude

Convincing people starts with understanding their beliefs, feelings and intentions. Uncover the unspoken.
best practice

Experience

Customer centricity pays off. Increase loyalty and advocacy efficiently.
best practice

Behaviour

It is crucial to know how customers choose and use products and services. Observe and predict the moments of truth.
best practice

Events

Save the Date: P+M at Research & Results 2019

Join us for inspiring new developments in market research

MOC, München | 23rd October 2019 - 24th October 2019 | 09:00 AM - 05:00 PM

Pick up your calendars and make sure to enter this date: The market research trade fair Research & ...


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Careers and jobs

RESEARCH MANAGER (M/W/D)

Animal Health & Nutrition Research


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SENIOR RESEARCH CONSULTANT (M/F/D)

Global Agribusiness Research


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About P+M

Worldwide

in 50 countries

100 per workshop

Ideas

24/7

INSPIARY Community

15000 Healthcare Professionals

Panel

30000 Agricultural Professionals

Panel

1973

Year P+M was established

People

130 employees

Daily

Customer feedback

N=100 in 91 seconds

Mobile Research

1.350 litres

of shampoo in a home use test nationwide

From 20 countries at the same time

Experts active on an online platform focussed on customer journeys

From 0 to 60mph in 2.7 seconds

Ethnographic interview in a Tesla

Yearly 2.600

cups of coffee for the participants of our focus groups

More than 2 million

steps per year walked by our mystery shoppers in shopping centres

We look forward to meeting you!

Contact

Contact form

Use the online form for your inquiry. We will contact you immediately.