In our innovation and trend database, we have access to many thousands of innovation impulses. We call these impulses MicroTrends. For your project, you will receive a specially curated selection of these MicroTrends.
Inspiration through cross-industry innovation
Your challenges are similar to those faced by companies in other industries. Doesn't it make sense to look beyond your own horizon and get inspired? Why reinvent the wheel every time? With the MicroTrend technique, you can identify innovations from other industries, providing you with inspiration for your own fascinating solutions. This technique is incredibly efficient because it combines two essential aspects of creativity: the ability to change perspective, i.e., viewing a problem from the perspective of other people or organizations, and the principle of thinking in possibilities. By engaging with surprising innovations from other organizations, you are much better equipped to creatively overcome implementation barriers.
Our Tip:
This technique is exceptionally effective. To unleash its full potential, it requires coaching and some practice.
