Heiner Junker | Produkt + Markt

Heiner Junker

Managing Partner at Produkt + Markt –
responsible for the development and implementation of research tools and innovation
Board Member und Regional Manager Europe for WIN (World Independent Network of Market Research)
Researcher, consultant, trainer and coach on insights, innovation, culture and strategy

Graduate in European Business Studies in Osnabrück and London
Certified HPI Design Thinking Coach
Certified Facilitator in Business Model Innovation
Certified Facilitator in Creative Problem Solving

“A noble purpose inspires sacrifice, stimulates innovation and encourages perseverance.”

Gary Hamel

Qualitative researcher

Heiner more or less stumbled into his first qualitative project over 25 years ago when he discovered his passion for market research. He is convinced that listening and understanding is the foundation of successful change.

Coach and facilitator

Right from the start Heiner integrated methods and techniques for creative ideation into research to obtain not only insights but also flesh out the consumers’ creative ideas. As a coach and facilitator he possesses a vast amount of experience along the innovation roadmap. Heiner also acts as a sparring partner for executives and people engaged in processes of change. His meticulous research, professional preparation and unconventional creative moderation enable him to guide people, teams and organisations towards achieving their maximum potential.

Trainer

His training sessions typically involve a change of perspective, interaction as well as honest and constructive feedback. Heiner does his utmost to make them easily understandable and emotionally accessible to ensure that the training content is memorable and has a lasting impact.

Expertise

Qualitative research
Ideation and inovation
Moderation of workshops and events
Design Thinking training
Qualitative research training
LEGO® SERIOUS PLAY®
Organisations and employee research

Work in partnership - How MROC and Design Thinking can collaborate

MROC’S are unbeatable when it comes to agility in innovation processes such as Design Thinking! Even so, they are still all too rarely found in Design Thinking. In planung & analyse, Julia David and Heiner Junker describe how MROC’s and Design Thinking can interac...

User wollen Lebensqualität

Um Innovationen zu finden, arbeitet Produkt + Markt schon länger mit Design Thinking. Aber auch dieser Prozess kann ins Stocken geraten. Wie man einige Hürden beseitigt und den Prozess schneller und effektiver gestaltet, beschreiben Heiner Junker und Julia David in der planung & an...

Mit Impulskarten zu mehr Lebensqualität

Wie kann ein Produkt oder Service die Lebensqualität von Usern verbessern? Antworten darauf geben die von Produkt + Markt neu entwickelten Impulskarten zu Lebensqualität. Im Rahmen der User Centricity bereichern und beschleunigen sie den Entwicklungsprozess von Ideen, die eben nicht...

Hit the mark creatively

Creative Problem Solving (CPS) is an excellent approach to finding innovative and imaginative solutions along the customer journey. Heiner Junker is a certified CPS facilitator and certified facilitator Design Thinking and explains what this method is all about. What is CPS? ...