In the fast lane: Rising demand for e-cars
While electric mobility was not really gaining much ground in Germany over the past years, recent studies show a much more dynamic development in the field. But how do consumers perceive e-cars after the diesel emissions scandal? Which engine technology will prevail? Produkt + Markt has...
Design Thinking and Market Research
Only the combination of approaches leads to success
With Design Thinking, companies hope to find solutions that win over their customers. In this interview, consultant Ingrid Gerstbach and market researcher Julia David describe the possibilities that arise from the combination of Design Thinking and market research. Read the whole...
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Save the Date: P+M at Research & Results 2018
Join us for inspiring new developments in market research
24th October 2018 - 25th October 2018 | 09:00 AM - 05:00 PM
Pick up your calendars and make sure to enter this date: The market research trade fair Research & Results will be taking place again October 24-25. Of course, Produkt + Markt will be joining the show again as an exhibitor. As in previous years, our experts will be happy to welcome you...
in 76 countries
100 per workshop
30.000 Healthcare Professionals
50.000 Agricultural Professionals
Year P+M was established
N=100 in 91 seconds
of shampoo in a home use test nationwide
From 20 countries at the same time
Experts active on an online platform focussed on customer journeys
From 0 to 60mph in 2.7 seconds
Ethnographic interview in a Tesla
cups of coffee for the participants of our focus groups
More than 2 million
steps per year walked by our mystery shoppers in shopping centres
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