Blog

In the fast lane: Rising demand for e-cars

While electric mobility was not really gaining much ground in Germany over the past years, recent studies show a much more dynamic development in the field. But how do consumers perceive e-cars after the diesel emissions scandal? Which engine technology will prevail? Produkt + Markt has...

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Design Thinking and Market Research

Only the combination of approaches leads to success

With Design Thinking, companies hope to find solutions that win over their customers. In this interview, consultant Ingrid Gerstbach and market researcher Julia David describe the possibilities that arise from the combination of Design Thinking and market research. Read the whole...

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Why P+M?

CLARITY

The complexity of our world is constantly increasing. In this context, we lay down the facts for you in a nutshell. We demonstrate what really matters. As our customer, we provide you with authentic insights into the lives and minds of your target audience. By offering you relevant data, deeper analyses, and sound advice, we give fresh impetus to the next steps of your professional journey.

RELIABILITY

We shall never forget that we are researchers devoted to science and precision. As our customer, you can always rely on our work. We assume responsibility beyond the project, aiming at making you sustainably successful.

INSPIRATION

The aspects of daily life are changing faster than ever. This poses challenges, but presents opportunities as well. We will facilitate your change processes by providing knowledge, stimuli, and creativity.

International

The whole world is our playing field

We provide services for all disciplines, irrespective of national borders. Produkt + Markt is the exclusive representative of Germany in the World Independent Network of Market Research (WIN), which currently has about 50 member states. For you, this means worldwide market research with one key contact in your language as well as international inspiration and expertise for your projects.
WIN

Solutions and services

Creation

Success goes beyond reducing risk. Engage your customers and employees to create new opportunities.
best practice

Attitude

Convincing people starts with understanding their beliefs, feelings and intentions. Uncover the unspoken.
best practice

Experience

Customer centricity pays off. Increase loyalty and advocacy efficiently.
best practice

Behaviour

It is crucial to know how customers choose and use products and services. Observe and predict the moments of truth.
best practice

Events

Save the Date: P+M at Research & Results 2018

Join us for inspiring new developments in market research

24th October 2018 - 25th October 2018 | 09:00 AM - 05:00 PM

Pick up your calendars and make sure to enter this date: The market research trade fair Research & Results will be taking place again October 24-25. Of course, Produkt + Markt will be joining the show again as an exhibitor. As in previous years, our experts will be happy to welcome you...

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Careers and jobs

SENIOR RESEARCH CONSULTANT (M/W)

Global Agribusiness Research

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RESEARCH MANAGER (M/W)

Global Agribusiness Research

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About P+M

Worldwide

in 76 countries

100 per workshop

Ideas

24/7

INSPIARY Community

30.000 Healthcare Professionals

Panel

50.000 Agricultural Professionals

Panel

1973

Year P+M was established

People

125 employees

Daily

Customer feedback

N=100 in 91 seconds

Mobile Research

1.350 litres

of shampoo in a home use test nationwide

From 20 countries at the same time

Experts active on an online platform focussed on customer journeys

From 0 to 60mph in 2.7 seconds

Ethnographic interview in a Tesla

Yearly 2.600

cups of coffee for the participants of our focus groups

More than 2 million

steps per year walked by our mystery shoppers in shopping centres

We look forward to meeting you!

Contact

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